Our Strategic Plan

Transforming lives through education

The UOW College 2024 – 2027 strategic plan will ensure UOW College continues meeting the needs of our students and employees in a constantly changing world. It details how we will continue to support the University and increase the impact we will have as an institution.


Download the UOW College Strategic Plan 2024 - 2027 (PDF)

The plan is built around four principal areas of focus: student learning, our ways of work, innovation and growth, and our community.Felix Lanceley General Manager - UOW College Australia

Goal 1: Our education is student-focused

We believe in nurturing every student’s journey with personalised attention, embracing diverse learning styles and fostering a supportive learning environment.

Measures of success:

  • Student retention, progression and completion rates
  • Student satisfaction with learning experience
  • Student performance at UOW

Enhance student-centred learning, experience & support

  • Develop data and analytical capabilities to shape informed and impactful decisions on the student experience.
  • Engage students as trusted partners by empowering the student voice to enhance the student experience.
  • Develop and implement initiatives to foster student success, safety and wellbeing.

Elevate educational excellence

  • Exceed all educational regulatory requirements and standards.
  • Refine teaching methodologies to achieve improved learning outcomes.
  • Ensure assessment design is fit for purpose and adapts to change.

Equip students for future study and work

  • Optimise pathways into UOW.
  • Diversify how and where we deliver education and training to meet the changing needs of learners.
  • Revise admissions policies and processes to support our commitment to student success and readiness.
  • Provide a course portfolio that is aligned with student and industry needs.

Goal 2: Our ways of working enable our people

We are committed to creating a workplace that attracts and develops exceptional talent, champions wellbeing, and harnesses efficiency through innovation.

Measures of success:

  • Staff satisfaction rate
  • Staff retention rate
  • Average lost time injury rate
  • WGEA Citation

Attract and retain talented people

  • Implement safety and wellbeing initiatives and processes to look after our people.
  • Develop policies and procedures to create employment conditions that attract and retain employees.
  • Reward and recognise employees who demonstrate the values.

Continuously develop our people

  • Implement initiatives to develop, challenge and reward high potential employees.
  • Upskill employees to meet the future needs of the institution.
  • Build leadership capability through a range of development and talent management initiatives.

Improve operational efficiency, agility and performance

  • Leverage technology to automate and refine operational processes to improve efficiency.
  • Utilise data analytics and business intelligence to inform decision-making.
  • Improve student services, communication, and People and Culture systems to ensure they are fit for purpose.

Goal 3: Our actions drive innovation and growth

Practical innovation fuels our growth, inspiring us to broaden our reach and deepen our impact both locally and globally.

Measures of success:

  • Increased year-on-year student enrolment numbers
  • Increased revenue and shareholder value
  • Expanded network of transnational education partners

Grow enrolments at home and abroad

  • Develop new markets and expand existing markets.
  • Extend global footprint by expanding transnational education offerings offshore.
  • Develop and implement a new VET growth strategy.

Foster a culture of innovation

  • Design and implement a framework to encourage the generation of transformative ideas and creative solutions across the institution.
  • Drive engagement with aligned peak bodies, special interest groups and communities of practice.

Support UOW’s growth strategy at Liverpool and regional campuses

  • Develop an evidence-based marketing and recruitment strategy for Liverpool campus.
  • Optimise pathways to UOW courses offered at Liverpool and regional campuses.

Goal 4: Our diversity supports our community to thrive

We celebrate and draw from our diverse community, where people can learn from different perspectives.

Measures of success

  • Greater diversity in nationality mix across all applicable courses
  • Broader distribution of ages in domestic student cohort profile
  • Staff satisfaction rate

Cultivate an inclusive working and learning environment

  • Implement an accessibility action plan to provide an inclusive environment for students and employees living with disability.
  • Systematically audit and upgrade physical and digital infrastructure to meet the diverse needs of our community.
  • Implement initiatives that raise awareness of the needs of diverse groups.
  • Implement opportunities that drive knowledge exchange and collaboration across departments.
  • Develop and implement an Aboriginal and Torres Strait Islander Employment Strategy.

Broaden the diversity of our student cohort through targeted student recruitment strategies

  • Initiate partnerships in new markets to diversify study tour and group programs.
  • Diversify international recruitment by expanding into underrepresented regions across Academic, ELICOS and Vocational Programs.
  • Develop and implement strategies to expand the enrolment of underrepresented domestic student cohorts, including mature age, and Aboriginal and Torres Strait Islander students.